INSIGHTS FROM THE FUTURE
The driving forces in play make huge change inevitable.
A few examples of the over 200 uncertain forces at play:
- Despite the media’s portrayal of health and affluence, many boomers face old age with little money or assets
- Employers are becoming much more involved in the healthcare system, with increasing directives and expectations of their employees and retirees.
- The “entitlement expectation” of the boomer generation, together with the economic and resource burden of chronic disease care, will combine to cripple today’s healthcare system.
- A critical elder care physician shortage is projected in cancer and geriatrics.
- Demands of the boomer generation for what they find to be of value – health maintenance, appearance, and women’s health
- Consumer demands for enablement in a system that is inaccessibly complex
- Potential doubling of out of pocket expenditure on health care in this decade will drive patients to self care.
- Revolution in the use of technology to get health information
- Changes in dispensing with increasing focus on PBMs and direct drug distribution.
- Economic focus on disease prevention
The Atlantis Group Consumer HealthCare Innovation and Rx/OTC Switch Toolkit > |